effective management - complex category.It reflects the particular social, economic, organizational phenomena.Performance management is tactical and strategic, and the real potential.
Tactical - is to get the result in the nearest future, and strategic - in the future.
Potential - a preliminary assessment, and real - an estimation based on the results obtained in a practical way.
Efficiency in this case - is the result of the management and rational use of available resources (material, labor, financial).
In terms of centralized economic management, effective management is not included in the function of enterprise management.All major decisions were made "at the top" - in the offices of the State Planning Commission, the different ministries and departments.
In modern market economy does not allow executives to be strategically irresponsible.He has to make their own fundamental long-term solutions, while fully responsible for their consequences.
Strategic management is the modern concept of
From the perspective of strategic management, the company - it is an open economic system, and the conditions of success of its activities are not inside, but outside it.In other words, the performance of the enterprise or organization will depend on how successful will adapt to environmental requirements.To those include the demands of consumers, the actions of competitors, regulations, etc.
effective management of Strategic compared with operative is that the first is the process of making and implementing strategic decisions based on their own resource potential, opportunities and threats of the external environment in which it exists and operates.
Strategic management is much better guide tells what you must pay close attention now to prosper in the future.
Strategic Management, compared with the traditional, proceeds from the assumption that the external environment and conditions of the company are constantly changing in the future, it will not always be able to perform better than in the past or the present.
Thus, the effectiveness of strategic management is that it acts to ensure the implementation of the objectives of the enterprise, the organization in a dynamic and changing environment of uncertain.This makes optimum use of available capacity and be sensitive to external requirements.
potential of the company - is its ability to produce products, and in addition to the internal variables it includes the possibility of leadership.
Enterprise strategy - a set of rules that allows you to make management decisions.
Structural and strategic management consists of the following five elements:
- analysis of the environment in which the entity operates (the organization);
- strategy and its choice;
- implementation of the strategy;
- mission and goals;
- monitoring implementation of the strategy.
effective management depends on how strongly interconnected these elements and whether they have a stable feedback.