Strategic management as the foundation of enterprise competitiveness

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management, whatever it may concern, this is a process that is necessary to achieve these goals.Typically, it involves several steps: setting goals and planning the work, its organization, the definition and creation of motivation, control.Strategic Management - a process that is based on the human factor as the foundation for the enterprise or organization.It focuses primarily on the needs of the market (or in other words, consumers) and allows you to respond flexibly and quickly to make changes needed to work in line with demand.This strategic management enables the company to function in a changing environment, to be competitive and generate stable profits.Unlike operational, this type of control allows you to not only plan the work of the organization in the long term, but also to make it as successful.

strategic management of the organization.Items and contents

To the company was profitable and competitive in a constantly changing environment, it is necessary to take into account external influences.This is only possible if the strategic management incorporates all labor, organizational and business strategy together.It Association of conduct in all of these areas enables timely and optimally respond to external factors and to predict their impact on production.From this we can understand exactly what strategic management is different from all others, that is his main subject.It:

  • issues that are dependent on external, uncontrollable factors;
  • problems directly related to the end (or master) the objectives of the organization;
  • problems and solutions to reconstruct the structure of the organization in accordance with the changes taking place.

Actually, strategic management can be called when it is clearly responsible for only three fundamental questions:

  1. What is the position of the company at the moment?
  2. what it should be after a specified period of time (1 month, 1 year, and so on. D.)?
  3. What you need to take to reach a specified time of that provision?

Strategic Enterprise Management.The functions and tasks

To maintain competitiveness and profitability of the company at any time you need to be long-term plan and perform the following functions:

  • well planned not only results, but also the use of certain strategies;
  • properly organized all the activities aimed at implementing the plans;
  • coordinated actions of all employees and departments in order to fulfill its strategic objectives;
  • right Motivated employees;
  • use current control methods.

Experts formulated the tasks that should solve strategic management:

  • home: survive in any environment in the long term;
  • timely adaptation to constantly changing environmental conditions;
  • search for new opportunities, promoting competitiveness;
  • flexibility and readiness for any changes;
  • focus on the human factor - the foundation of all his plans.