What is the idea?

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People like Henry Ford and John D. Rockefeller, is still considered weighty representatives of those who managed to achieve heights in their business.Millions of dollars, patents, success and power - are not they had fallen from the sky: they, like all mortals, started with small business ideas.Let no one believe, thought a fool (especially true in regard to Ford).

Purposeful, faith and love for his work work wonders.But beyond that, it is necessary to take into account the willingness of potential customers to your innovation.Own business allows a person to get rid of the constant dependence that appears when the "Uncle", he becomes the master of his time and an opportunity to do what really loves and knows.However, there are pitfalls, among which the main - is negligence.What is the idea?It is a fragile organism that is necessary to support 24/7 as long as it does not get stronger and starts to bear fruit.Working for someone else, though the scope of raises, but provides mode "from nine to six, plus a lunch break and smoke breaks are endless."The success is directly proportional to the time that you spend ... have to make the effort.

Learn materiel

So, what is the idea?In this case it is a kind of well thought-out strategy that is based on your knowledge and skills.And it should once again be emphasized that the essence of it is presented in detail, taking into account all costs and risks.Think of it as an algorithm that describes the path of success in your chosen field.The abstract image, which depicts schematically your child, you are close to the crown, and the caption: "And we are rich, rich !!!"- It is not a business idea.

techie

modern market dictates the rules, anyway.The abundance of goods and services that are available on almost every corner, have made people sated, they are hard to surprise and attract.However, do not be that hard, you can succeed, while balancing the following indicators:

  • demand for ideas from the public;
  • relevance of ideas for you;
  • viability of the idea, if we consider the long-lasting future.

Demand

This item is characterized by enthusiasm with which consumers respond to your offer.It depends on many factors, including territorial and ethical relevance of the business, value for money.For example: you - a brilliant chef, the main specialty - homemade pork semi-finished products.The decision to open a shop selling handmade quality delicacies in countries that preach Islam to become more reckless.Of course, the example is quite grotesque, but the bottom line shows.

If the head is nothing more or less than the original does not come, then you can just go through the human weaknesses (that do not intersect with the criminal code of the Russian Federation), which at all times treated passion for good food and entertainment.

relevant to you

For example, you see that there is a certain niche that has potential, but for some reason is still free.It would seem - here it is, your chance!However, it does not lie in this case the soul, and that's it.Getting started with violence against an impossible, as have a lot of work, but to kill an infinite number of hours that does not appeal - too much luxury.In this case, there are two options: get a partner that is willing to take on the elements of a business idea that you can not accomplish, or just give up in order to find her, because what is the idea?This is a list of steps to achieve the result.If you "blow away" the middle way, then no one from this better not be, even the notorious "you tried" to save.

Viability

dream of every man - doing things you love and get paid for it.Unfortunately most of amebopodobnyh individuals for lying on the couch pay very rare, so we will consider only those hobbies that involve at least some activity.

Let's be honest - crafts a la "flowers from plastic bottles" is unlikely to win widespread love.Of the more mundane options can be called the implementation of ground green coffee.Due to the fact that this product with characteristics very different from the roast, the equipment for its production requires appropriate.Fashion for the product of time, so that the business certainly did not justify itself, and the very definition of "what is the idea of" all directed to the same duration of the activity.Of course, there are buyers, but very uncertain prospects for the development of this case.Think on paper what you want to achieve, evaluate opportunities and try to imagine the future.

How to make

Taking into account the fact that the term "business" can be understood as anything, as long as it generated revenues lawfully, identify common points on which is formed by the action plan:

  • indicate the maininformation about the organization, regardless of whether it exists already or not yet;
  • highlight the main data of the company as a legal entity, financial capabilities;
  • briefly describe the ideas you want to implement, highlight the main features of the production;
  • describe the planned markets and the target audience, which products will be of interest;
  • describe the production, make the creation of the layout of the product;
  • print revenues and expenditures planned in the production process;
  • list the risks that accompany the idea, description of the methods to avoid them;
  • summarize, indicating the projected effects.

Examples

theoretical approach to how to act, of course, is good, but the empirical method has not been canceled, so we consider the examples of possible options with justification.

Healthy fastfood

Without further ado, interesting ideas taken from people's love of good food.This attachment is adjacent to remorse as now progressive theory of healthy eating makes to hate myself, once again on the run grabbing delicious, but a sandwich harmful.Plus, people finally realized the "charm" calorie bombs, where 100 grams completely cover the daily need for food on energy, while the utility tends to zero.

This idea will be interesting to most of the population, especially popular among the projected employment of persons aged between 25 and 45 years old.

main emphasis will be placed on the quality of the starting materials and the ratio of the "size / nutritional value."Minimization of white flour, sugar, and the rejection of animal fats.The widespread use of chia seeds, which are known for antioxidant bran, germinated grains, vegetables, fruit and herbal sweeteners (stevia).

initial product line will include the following products:

  • wholegrain sandwiches with tuna, vegetables and cottage cheese;
  • chickpeas pizza with vegetables and poultry;
  • cheesecakes on fat-free yogurt and cheese;
  • walnut-fruit candies;
  • berry marmalade;
  • candy apple on the classic recipe;
  • multizlakovaya granola with dried fruits;
  • chilled tea drinks with seasonal fruit.

All ekogolicheski realized in personal net package of unbleached parchment.In the early stages of equipment that you will need in the production, it can be placed on a conventional home kitchen.Due to the widespread diffusion of the Internet there is no need to acquire additional office since its idea will manifest itself perfectly in the online version.Just create a colorful online resource on which to present all information on the production and composition, as well as the contact point for cooperation.