What is the shop - a cafe?
shop combined with café is of two kinds:
- large supermarket with an area of 1200sq.m.with an expanded group of cooking, salads, convenience foods.Often, these stores are located in a part of shopping centers, urban and even district level.Cafe in the vormate support structure to help eliminate almost to zero by writing off perishable items as well as add to the load management are typically designed with plenty of performance.
- Shop specialized format "Cooking, semi-finished products", complete with a mini-cafe, which will provide up to half of the profit sector.This retail complex is available for small businesses, as can easily be located in separate from the shopping centers in residential area in the city center.The essence of the format is simple!If customers wish, they can buy semi-finished raw and cook them at home, but they can also have a snack in the cafe area, can take or order a ready-made meals from the cafe home.
In both cases, no cafeterias sale of strong alcohol, preferably a beer by the glass.
What you need to set up shop - a cafe?
- to start a business, you need money.In this case, the large size will need about 30 million rubles, and the small size - about 10 million rubles.On the basis of a business plan, you can qualify for a credit note, and this is possible with financial planning.Lay the extra money for emergency needs in the first 6 months of operation of the outlet.
- When you have found the means to proceed with the search for commercial premises.For large format required premises with a total area of approximately 1800-2200 meters, and the format for "Cooking" - about 350-550kv.m.Instead Square and shopping facilities, cafes and lounge, and shop and storeroom.Be sure to need a separate loading of raw materials and goods.Premises should be chosen carefully.Facade to look at very checkpoint outside to enough buyers.It recommended good facade with storefronts that can be used for advertising.In the area of the cafe showcases interior and demonstrate how people eat tasty inside!
- for business need to open a legal entity.The most common open or IP LLC.The first approach is the small size, the second is universal, but much more difficult in all respects.
- next step will be preparation of the project design shop and café.At "Shop - cafe" will need a little more creative approach to design.Trade equipment, equipment for cafes should be chosen in the same style.In a large format coffee shop can be equipped with conventional tables and chairs and small format better equip racks and bar stools.
- After approval of the project design, procure equipment.Selection of the contractor should be made on the basis of reliability, reputation, completeness services and product range, pricing policy.Company equipment should provide for the comprehensive services and value for money.We warn against the choice of the cheapest contractor!
- parallel with the purchase of equipment needed to design the facade and signage.Shop cafe should open with a fully otremontrovannym, facades.Signboards required to officially register.
- Immediately after repairs need to start a license for alcohol, if any, will be sold at the store or cafe.Even if you offer only beer license is needed.The documents can be taken in the trade department of the local district.
- 2 weeks before the opening of the store, cafes should be extended to advertising.It is recommended to order a banner "coming soon" and display on the front or near the store.Buyers are receptive to advertising on the facade and the windows: located there ads on discounts, the possibility to order a ready meal or snack right in the store.It is useful to order advertising in the elevators or near the entrances - inexpensive and very effective!Add information about store-cafe on all local Internet resources, it helps to quickly gain traction.For small format is recommended to create a small website promoting delivery in your area ready meals.
Shop cafe opens almost like a simple store, but brings more opportunities for the buyer!If you open small format "Cooking", then this point will be a real joy to many people in a residential area or a small town: people usually do not have fun and inexpensive leisure activities close to home.Also, people may first taste and then buy - this is useful when implementing cooking and salads, where sales growth is important to the quality of customer trust.
