To product was in demand, manufacturers are spending a lot of money.Conducting advertising campaigns, promotion of goods by other means is not always effective.One option - direct sales, which began to develop actively and early nineties.
It was during these turbulent years of the former Soviet Union began to appear the first company of this type.What stands out is the activity?The first direct sales - a direct contact with the consumer products.Indeed, thanks to the distributor who is directly trading company, product gets to the customer.You do not need to go to a specialty store or market, because distributors work primarily at the place of residence or employment of the consumer.
Despite the fact that direct sales is often confused with the financial pyramids, they do not have anything to do with them.For companies engaged in this activity, spread the real goods, not unfounded action.
mainly direct sales method used in the activity packs, as well as companies engaged in household cleaning products.It is due to the method of direct selling success achieved such well-known companies such as Avon, Oriflame, Amway and others.
distinctive traits that are endowed with direct sales, is the ability of each person to realize himself in business.In particular, this applies to distributors.After all, a person who is engaged in direct sales, can easily combine this work with the principal, and thus to receive significant revenue.
For consumers, the main advantage of direct sales - a quality service, personal contact with a representative of the company, also ensures that if the goods are not satisfied, it is possible to exchange or return.
direct selling not only promote active dissemination of goods, but also provide an opportunity to be realized.Most of the representatives of such companies - women.This gives them the opportunity not only to work but also to reach ever new heights in your career.
basic principle of direct sales: the more work - more reach.If hard to go to his goal, from the usual distributor can go all the way to the director of the branch, and is at times increases the labor costs.
employment there is no need to pass lengthy interviews and training courses, as direct sales require special expertise.However, you can take courses, attend workshops and classes, which are held directly by the company, often at their own expense.Thus, experts are formed, well owning some knowledge in this area, in particular - the psychology of consumption.
Often a woman starting job distributor, does not find support from family, but, in practice, in the future, this situation is changing.After all, income increases and therefore provides a measure of independence, particularly financial.There are cases where family members are attached to this activity and this is their common cause.
If we talk about the disadvantages of direct sales, they are the same as in all other activities are available, but they are not so much.In particular, a person engaged in direct sales must clearly fulfill the marketing plan and sell products for a certain amount.
is also cons include the fact that the work is mainly based on a civil contract, not in labor.This means that the company does not provide its employees a package of social guarantees.
But, nevertheless every day segment where use direct sale increases.It is not only cosmetics, but also hygiene, dishes, dietary supplements and many other products.
