language Internet memes, like any live speaking, very biting, beating to the point that develops.One word is able to express a lot of information, it carries emotional, creates a visual image.But before we proceed to the analysis of the concept of "jacket", let's understand the value memes themselves.It - cultural information, as a rule, ironic and witty, a code that is spreading rapidly in society - first among Internet users, and then among people who rarely sit on the web.Memes are aptly and succinctly describe the terms of which need a long story, going into historical digressions.Interstate conflicts favor the creation of memes.They create a collective image of the enemy, without diverting attention to the subtleties and differences of certain individual.Thus arose the "dill", "Banderlog", "potsrioty", "Colorado".Well, the "jacket".The value of this Internet meme we will try to explain in this article.
Metamorphoses outerwear
Ten years ago the question "Vatnik - who is it?" You would politely corrected.Not "who", but "what".This is - kind of outer clothing, warm, but the unpresentable.The quilted jackets clothed prisoners.And they wore the urban poor.Synonyms of the word was "sweatshirt", "GAMBESON."Does it mean that in the 2000s was not those who are now called "quilted jacket"?Why it was.But to call them otherwise, "limit", "Gopnik."This type of people was driven throughout the former Soviet space.It means a person uneducated, stupid, does not want to improve.Often it implies a connection with criminals.But what Gopnik is different from the present of his jacket, so it is at the degree of political apathy.He did not belong to any party, and even often do not go to the polls.And an indispensable feature of modern quilted jacket is a political bathert.
When there was an Internet meme "jacket»
can not say exactly, but somewhere at the end of the two thousandth.And meme used in all the Russian-speaking Internet space.And first there was the word "wool".It designates sluggish man.Meme was not wearing a bright negative connotation.You could ask a friend: "What are you now a cotton?" (Inactive, sleepy).Gradually, the epithet has become a noun.And the word "jacket" began to acquire offensive value.In 2008-10 years he became known as an empty man, a loser, which promises a lot, but do not keep your word.There were record: "You do not let him borrow it - padded jacket."This type does not know how to behave.He is a former Gopnik, click the seeds at the entrance (and not in the trash, and around him) loves vodka and prison chanson and remain apolitical."Chew wool" - it does not have its clear civil position.
Politicized gopota
the first time on the Internet, the term was used in the current sense of the word blogger Anton Chadian from Novorossiysk in September two thousand eleven years.He created the drawing, inspired by the image of "Sponge Bob", depicts a stylized drunken man in a padded jacket.But unlike "Gopnik," those who are called quilted jacket now, have had a clear civil position.Although it is often these people were involved in the politics of vested interests, they soon sincerely believed in the idea of glorifying the struggle for stability, order, and "strong hand".In that match the other meme - "scoops."
«Golden Age»
There was a whole class of people who are nostalgic for the Soviet Union and the time when "prices were low and there was an order."Basically, it was the pensioners who have traditionally voted for the Communists, because they believed that this party represents their "golden dream" - to reverse history.Sweatshirt, jacket, gray faceless clothes, which were clothed prisoners of the Gulag, was the basis for the creation of the Internet meme.But in those years, nostalgic for the Soviet Union and Stalin grandparents simply called "scoops".They were not politicized Gopnik, but in the old days belonged to the "middle class", did not survive the transition to a market economy and gradually slid social "bottom".
«Vatnik": meaning
Since the beginning of the economic crisis in 2007 the income level of the population has fallen sharply.This influenced the fact that the average age of "scoop" was rapidly declining.On the "paradise" in the Soviet Union began to speak, even those who had a chance to live in this country only early childhood.The Communist Party in every way to speculate on this myth to raise your ranking.And gradually in the minds of many people, the Russian Federation as the successor to the USSR became associated with great power, "the sixth of the land" that threatens world imperialism nuclear weapons.The level of political engagement yesterday's "scoop" has increased dramatically.It was launched Internet meme "liberast" (liberal-minded people).In case of problems in the economy, "scoops" blamed for all liberals.Prices, saying high?But when the Union was an order ... then ... Who is to blame?Liberasty, Oppy (opposition), all sorts of demagogues who wish to put us, the Soviet people, on his knees in front of US imperialism.So crystallized modern meme "jacket".The meaning in the modern jargon varies from passive scoop, longing for the departed state to jingoistic Russian nationalist.The most aggressive of them even were willing to kill for his "golden dream" for the restoration of the Great Powers.
What is "padded" in Russian?
term fully "ripe" to the end of 2013.What is this meme?What he paints an image?This is not the lumpen Gopnik.His income may be average.And he's not finished vocational school, and, for example, the Institute of Technology.This is not an old "scoop", loving at leisure to speculate about the virtues of life "under Brezhnev," and going out for a demonstration on the seventh of November portrait of Stalin.And it is not even paid up "demonstrator", ready to stand for a bribe under any flag.He has a clear civil position.What kind of a collective image - jacket?Who is it?Let us try to describe briefly.Basically, it is a male, age thirty to fifty.Although there are "vatnitsy" or "steganki".His patriotism is pathological.He loves everything that believes Russian and vehemently hates all that in his opinion it is not.However, he often prefers the German car "Zhiguli" and enjoy watching American blockbusters.Foreign languages are not owned and proud of it.He likes to drink vodka, sincerely believing binge national tradition.
Vatnik and power
Loves totalitarianism with all my heart and willing to endure all of its manifestations.In the notes of any problems in the social situation in Russia comes affectation, it blows a stream of abuse.Usually, it has never been outside the country and I am sure that the "rotten West" and that American prosperity will end soon - if not from a military strike, then the internal degeneration.Why Vatnikov call people so actively flex under strong hand?They are weak-willed, do not want to talk about the complex and enjoy when they are run.Much worse, they all want to do the same.Turn into a herd of sheep, dressed in a dark gray quilted vests.It is therefore considered that the authorities should only give the team "face" to quilted jackets - note free - rushed to beat political opponents.
parasitism on the Great Victory
jingoism something must be fed constantly.As a rule, they are the pride of winning the past and the armed forces.Very often in conjunction with the description of kvass patriots mentions "dedyvoevali."This meme, as well as the "Colorado", has recently become synonymous with "jacket".Who is this guy and why he got the name of the pest of potatoes?Vatnik thinks the story only in the key political conspiracies.He is confident that Russia weave around the Americans, the Germans, "junta", "Caucasians" and, of course, the Jews.Anti-Semitism from his jacket in the blood.He hates Hitler, but in terms of the Holocaust really understands it, and the Molotov-Ribbentrop Pact was considered a great achievement because it allowed the Soviet Union to expand its territory at the expense of its neighbors.Vatnik loves St. George ribbon and considers this sacred symbol.He is indignant at the statements that fascism in nineteen forty-five, he was defeated by the joint efforts of the allies.
Vatnik and minorities
this social type, generally refers to other nationalities with contempt, but said out loud about fraternal union of all nations.Under the leadership of Big Brother, of course.Before 2013, for him Ukrainians were also brothers.Vatnik genuinely surprised why the population of neighboring countries that were previously part of the USSR, Russia resents.After all, it is also carries the torch of culture and Orthodox spiritual buckles!For Vatnikov often between Russia and the Soviet Union is the equal sign.Perhaps that is why Christian values inspire little jingo.We can say that the imperial chauvinism - this is a religion that professes jacket.Who is it from the point of view of geopolitics?He believes that the Great Power will soon rise from the ashes, and gather again under his wing once stolen (the Americans and other enemies) of land.Something like this can describe the universe "of his jacket."
Vyshivatniki
narrow-minded fanatics are everywhere - in the opposing camp, too.What does the jacket in Ukraine?On the one hand, this is yesterday's Gopnik and shovels, who desire to live under the firm hand.On the other hand, advocates of a military solution to this conflict.Their dream - at any price to win territory to silence dissent and to impose their own values.They are just as hated "spiritless decaying Europe" and believe that they have their spiritual buckles.Such people are called "vyshivatnikami" (from the Ukrainian national shirt).
Last metamorphosis
A year after the outbreak of armed conflict in Ukraine Internet memes have acquired some emotional color.The word "dill" ceased to be abusive.They become proud.There chevrons and other humorous insignia with this seasoning.Having memes "My favorite junta", "zhidobanderovtsy" and "punitive."Backlash made and Russian patriots."Why padded jacket called a blunt scoops?" - Asks the site "Handbook patriot."And convince: This meme has lost Russian citizens a negative sense.Who is a true patriot does not see anything to be ashamed to be called quilted jacket.
Unfortunately, many of these memes, especially in a situation of cold and "hot" conflicts serve to "raschelovechivat" opponents and see them not people, and some inanimate mass.