The corporate culture of the organization as a tool to increase staff motivation

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Within each company there is a system of relations, which officially enshrined in the Charter, but also the unspoken rules, the violation of which leads to a negative result.The whole complex of relations between employees, hierarchy, rules of conduct and the rules are called "corporate culture of the organization."It is one of the instruments of influence on the personnel, increase team unity, the introduction of a unified concept of behavior and, as a consequence, the possibility of stable growth of the company's profits

correctly chosen corporate culture of the organization is able to give it a high position in any market because it is a powerful motivating factor employeesto improve the quality of its work and improve its results.This system has two faces: official and unofficial.The official part of the prescribed such things as the preferred style of dress, in the hierarchy of groups, norms of behavior, the daily working hours, a set of punitive measures in case of violations, as well as ways of bonuses in its compliance and making rational suggestions to improve it.The informal corporate culture of the organization is not fixed documentary, but does not become less important.In fact, it is the unspoken rules of behavior in the team, compliance with certain traditions.

Western corporate culture is based on the concept of "team", that is, employees must come together to achieve a certain goal.The advantage of such a relationship is a sense of confidence in each other, a sense of self-worth.In addition, each worker is trying to stand out from the crowd to realize their career ambitions.Thus, a healthy competition, but the staff combined the single task.It is believed such a corporate culture and corporate ethics are the most productive in boosting the profitability of the enterprise.

Japan decided to put work above personal interests.There is very strong corporate culture is not an official, because nowhere spelled out what the employee has to work harder position.In fact, the average Japanese will be ready to work for his corporation, regardless of how many for that time and effort needed.The head is considered to be not only the dominant person in the company, but also comparable with older relatives who are required to obey bezprikoslovno and respectfully treated.This system of values ​​has led to the fact that the Japanese often spend their entire life in the same company where there is a clear hierarchy, which is extremely difficult to disrupt.

worth noting that corporate culture in Russia is in its infancy.At the moment, the leaders still come to the conclusion that the well-established relations with employees will be key to improving the profitability of the organization.The Russian companies made all the troubles to blame management, but the bosses in turn - is most often used to regulate relations with subordinates punitive measures.This leads to the eternal frustration of workers their control structures that are not very effective for enhancing their motivation.For the purpose of teambuilding authorities can attract specialists, who organize activities to raise corporate spirit.This procedure is called team-building, and its organizers - team-Builder.They are often invited to parties, but some large Russian corporations have appreciated their services and arrange for them to permanent jobs.Companies who have reached great success, have long recognized the fact that they owe it to their subordinates.