Discourse analysis - one of the most difficult forms of text analysis at the intersection of sociology, linguistics and philosophy.In order to understand the subject, it is necessary to explain the meaning of certain terms used in this case.
sign system - a set of characters (letters, gestures, individual things, and so on. D.) To form a single system, and in which there is the author of the statements.This means that every person exists in their own discursive space and use established signs and values to determine the nature of things or phenomena that surround it.If more than simplify matters, we can give a simple example of such a statement: "Vasya - a bad man."This phrase is aimed at a specific social environment, Vasya knowing about it and having a definite opinion.Accordingly, the value of the expression "fits" into the ethical, social, value context surrounding this reference group.In this sense, the word "bad" gets the sense that is understood within this group.For external monitoring internal value can be vague or elusive, even for members of accurate and specific.
proposition - actually saying that exists within a certain discursive postranstva.In most cases, discourse analysis focuses just on the research propositions and internal sign system semantics of the survey.
Discourse - a complex concept that determines the presence of the sign system, producing distinctive proposition for her.In the narrow sense, it is a social or language sociolinguistic projection of the reference group.
Discourse analysis itself expresses only a methodological direction of research, as well as to some extent specifies the object conducted analytical work.Therefore distinguish different forms of discourse - the professional, scientific, economic, bureaucratic.Discourse analysis identifies and research methods - depending on the goals and objectives.
However, discourse analysis has another unique feature.With it is possible to determine the extent to which an established sign system constructs a social space around us, and hence creates social norms and values inside and outside the reference group.In addition, as clarified context utterances, semantic linking, latent meanings and contexts.
term "political discourse", or more precisely its analysis, has recently become the most popular, not only among analysts and media open and secret political meanings.When accompanied by political action, and then the campaign is necessary to identify both strategic and tactical aspirations of its competitors, the value of "enemy" of proposals, especially the "language" when working with the electorate.Just discourse analysis, due to the fact that it integrates the scientific practice of linguistics, sociology, political science and psychology - a perfect assistant for solving such problems.