Social networking is increasingly penetrating our everyday lives.Most recently, it was a great place to empty boltavni and entertainment, and now a powerful tool for business development and promotion on the Internet.
business is not a business if it does not have the resource in the network.Create all kinds of sites, portals, online shopping and other things in our time it takes enormous scale and not to use their resources to promote the social networks would be simply short-sighted.
add to the site the button, you agree to create a bridge between your resources and the social network, this source of endless traffic.
Set buttons of social networks can be set in three ways.
- Using online designers
- With plugins
- Independently adding code buttons in the website template
Typically, most webmasters initially prefer different online designers , such as Addthis.com, Share42.com other.Yes, it is convenient, the buttons are placed for a few minutes, and often they have a built-in counter clicks like that so much.
But this method has two serious drawbacks:
- significant response time of an external service.Often it is more than one second, this time adding to the overall page load times.In some cases, it plays an important role.Not all users will agree to wait until the requested page, and they prefer to leave to another resource.
- service is sometimes unavailable for various reasons and then hang a button on the site useless pictures.
use the constructor or not, it is still up to you.My advice is, after you install the script on a site worth checking out the page load time.I note, search engines, such as Google now consider this option when ranking pages in search results.Of course, it is not so important, such as relevance, but is also considered.
In this regard, convenient service WebPageTest.org, it gives detailed statistics about each component of the page loaded, and if necessary, and give advice for its optimization.
second option to install - plugins .
for many popular CMS (content management system) written a lot of plug-ins and find the right today, it is possible.There are buttons for social networking.
in Wordpress for example, there are popular GetSocial, Share Buttons by AddThis, Social Share Buttons.
Unfortunately plugin has one big disadvantage - a feature to install them in the system.Often they create a significant number of requests to the server, thereby increasing the burden.
In my opinion, it is not necessary to overload the CMS superfluous components, especially in this case, there are easier ways to solutions.
And the third, and in my opinion the best option - independently prescribe code buttons in the website template.At the same time on you do not need deep knowledge in programming languages, it is the power of even the person far from the technical basis of site building.
advantages of this method is obvious:
- code loads very quickly and practically no effect on load time
- not depend on external services
- buttons can be arranged to your taste and placed anywhere on the site
View examples thatmethod on the page http://alexisakov.ru/stavim-knopki-socialnyx-setej-vruchnuyu-bez-plaginov/
In conclusion, I want to see information from social networks are increasingly being used by search engines.For example, clicking on a button, users implicitly voted for interesting your site, as well as the trend of the Internet is such that priority is given to the SOM more sites, then the day is near when the search engines will count the number of clicks, likes, tweets, etc.from your site and take them into account when ranking the results of issue.
So do not delay the use of this useful tool and it is important to set the buttons of social networks today.
