Of course, many will be interested to know that the first to open business in Russia for the production of spirits, was Frenchman Henri Brocard.This was in 1864.He called his creation "Novaya Zarya - Nouvelle Etoile».
history of formation factory
However, many are interested in the question of what to call the spirits of the factory after the Revolution.More on this later, first a little history.
Since the inception of the company, its workers began to produce not perfumes and toilet water and fragrant soap which at that time was a scarce commodity.Before answering the question of what to call the spirits of the factory after the revolution, it must be emphasized that it was considered the largest enterprise of the nineteenth century."Brainchild" Brocard has released the original for the time products: the soap deposited Russian letters, and was coined for the public fountain spirits, which could each dip his handkerchief - a long time afterwards he smelled.
widely known factory Brocard in 1913 brought eau de toilette called "favorite bouquet Empress."It is specifically designed for the Grand Duchess Maria Alexandrovna.Subsequently, the above-mentioned "perfume" was renamed "Red Moscow".
Fate "New Dawn" after the revolution
Returning to the question of what to call the spirits of the factory after the Revolution, it should be noted that the Bolsheviks did not show him any originality.Today, it is where the euphonious name.In fairness, it should also be emphasized that the events that occurred in Russia in 1917, caused the destruction of the French merchant companies, but the spirits of the factory continued to exist, but under a different name.So, what was the name of perfume factory after the Revolution?For a time, as follows: "State soap factory №5».Agree, it sounds rough and unsightly.After a while, the enterprise for the production of toilet water was renamed "New Dawn".
«New Dawn" today
It should be emphasized that the factory Dawn, spirits which are in high demand in Russia, is now considered a successful and profitable enterprise.
trading network popular in the country of perfume is represented in many Russian cities, such as: Ryazan, Belgorod, Bryansk, Novosibirsk, Yekaterinburg, Krasnodar, Irkutsk.It is very diverse and range of products.On the shelves of cosmetic shops can be seen not only classical samples of toilet water, such as "Red Moscow" or "Scythian Gold", which has long been popular among Russian consumers, but also a new perfume factory "New Dawn".These primarily include paired perfume «Follow me», «My ideal" - the creation of which attended the former capital's mayor, Yuri Luzhkov, and the fragrant composition "Time of Women" and "The Mayor of Energy."Of course, this is not a complete list of new products, which today produces factory "New Dawn".
must be emphasized that today the company's management is actively engaged in other lines of business, namely, she was able to release a unique perfume and cosmetic series "My ideal", "Forward", White Tea "- they are exclusive and unusual.Currently under a lot of work for the production of children's perfumes, which includes toilet water and foam baths and cosmetics.
