Briefing - a briefing for journalists, that allows them to navigate in the program of an event and to understand some of the aspects that should be considered in light of actual news (programs).
Currently briefing called almost every press conference, but it is wrong.Even if you look in the encyclopedia (by the way, in the dictionary of foreign words «briefing» is not), then you will find the following definition: "Briefing - is the most brief press conference, which sets out, expressed the government's position on any issue."
But do not take briefing attempts government officials or department of the Foreign Ministry press, somehow affect the course of the people's lighting stock Summit Campaign.After a briefing - this is only an auxiliary tool (component), which facilitates their reporters pretty hard work.
forms briefing
In Western countries very often a briefing - this is a form of a breakfast with the media.But the press conference may well be an independent transmission on television, especially if it solved within any general questions or global problems.
Quite often there are situations when the workers themselves are the organizers of the TV like press conferences, and then we can safely say that the meaning of the briefing expressed as an independent genre of analytical journalism.
In this case, the organizers invited to the studio of a famous politician or public figure, the artist, or a musician, so he could express his point of view on some current and lively debate in a society problem.And, while there is a briefing that the value of an idea public opinion through the media, the guest is obliged to respond to related questions from the participants present.
During the process of recording programs or live broadcast, your questions can be set not only the organizers of the meeting and TV workers, the right to issue the guest are all present, as well as journalists from a variety of print media, radio and television programs.
It is worth noting that such events have a high demand, as is almost always turned into a heated debate, which is of interest to viewers and affect the popularity of television, which organized it.
Such discussions often filled with real drama of events, a collective search for a way out, so this allows you to transfer (the program or television) to attract a significant audience of viewers.
At the same time you should always remember that, by participating in this kind of briefing, any present member of the public media has exactly the same right to receive information on the issues discussed, as well as any other media.If absolutely necessary, each member of the media, participating in the press conference, has the right to defend their rights and demand an exclusive interview with the TV program guest.