people who were in the community, are constantly interacting with each other.Through this process, they solve different kinds of problem, identify prospects, extract the necessary things, objects, information.Public Relations - a complex phenomenon that is being studied by the various sciences.
Everything is based on social connections.This term refers to the interdependence of people, which is caused by various provisions.On the basis of its individuals are united in the community.Public relations - a kind of social ties.
Nature Society determines the specificity of this kind of relationship, they, in turn, support the society, ensure its stability, development and prosperity.
Public relations - is the specific interactions that dealt with all sorts of social norms.They arise between two or more people who play a social role, have any social position.They arise also between groups of people, between a person and a group.
Sociologists have come to the conclusion that such a relationship is the most advanced form of the phenomena studied.Social behavior, social action and interaction they are considerably inferior.
In general, we note that different scientists differently describe the essence of public relations.Single definition that would suit everyone, there are still.
For some public relations - are those that have developed between people in specific historical conditions, at a particular time in a particular place.For others, they are phenomena that arise from the comparison of equality and the supremacy of their subjects.In this case, a great emphasis on social justice, the distribution of material and spiritual values, the means of production and so on.
different kinds of public relations.They may be class, ethnic, group, interpersonal, national.They are added in various spheres of life.
social interaction can be expressed in various forms.One of them - cooperation.It is specifically the fact that both parties are in mutually beneficial terms.None of them is not prejudiced in favor.Joint actions aimed at achieving results as quickly as possible, which will be considered common.This kind of social relations are based on mutual need of each other, coordinate and, as a rule, on respect for each other.
rivalry - this is another form of social interaction.It is connected with the desire of the parties to circumvent each other to achieve better results, move ahead faster than anyone else.In this case, there is no common goal, but it is important that all parties to pursue similar goals.None of the conditions of competition are not out of the question.In this process, the parties consider the position of competitors obstacles in its path.Long rivalry can cause birth of people in negative emotions, hatred, hidden or open aggression.
competition - it is a group or an individual struggle for some specific goods that are scarce.A conflict is understood the special interaction of participants of social relations in which there is a clash of views, opinions, interests, and so on.Conflict can quickly ruin a relationship.
Social relations only become public when there is a certain stability.Over time they change.Because of this, their research and learning never stops.Management of public relations is impossible without understanding them.