Under the rhetoric of prose, or understand the theory of argumentation.In ancient Greece, this word denotes oratory - a beautiful style.Subsequently, the value of rhetoric somewhat expanded.But, nevertheless, the interest in this science has not disappeared, but only increased.Rhetoric is exploring the rules of rhetoric, the correct construction of the speech.Through philological discipline person can formulate rhetorical appeal of any genre.It is essential that science policy makers, business people, leading to all those whose profession is directly related to communication.
Thus, correctly put it is the main "instrument" of creating the status of a business person, iedesign, your self image for the individual competition.Structured and friendly appeal to the audience ensures a half of success and brings the satisfaction of some sort of activity.After harmonious communication is always based on the observance of tact, ethical standards, fairness, sensitivity and confidence.
intelligent speech - it is an internal culture of tolerance and humanity to the people, which certainly is reflected in the behavior and is shown in the statements.Rhetorical appeal often can be found in the monologues.The main thing in this treatment - no written text, and the desire to express the essence of the subject, more expressive statement.Rhetorical appeal carries no problem and does not require replying.
For example, the deputy to appeal to voters is always uses a variety of speech that enhance the expressiveness of words.That is, the use of exclamatory or interrogative intonation phrases underlined gives shade.It is this peculiar form of verbal revolutions quickly perceived by others, attracted the attention of the recipient.This method of expression is often used in performance, directing employees to achieve specific objectives.
rhetorical appeal can be orally and in writing.It includes oral report, information presentation, welcome, business and advertising it.By writing forms of communication include official documents: orders, reports, correspondence, etc.
course of our lives more than the spoken word prevails, which is why it is considered the leader.The main advantage over writing a monologue - instantly.This is an important criterion in the rapid rhythm of the language.
Speech activity - are the most important process for the materialization of our thoughts into words.Before starting rhetorical appeal should consider the linguistic structuring: to find words, phrases, intonation.
Distinctive proper rhetorical figures of speech: clear pronunciation, non-verbal means of expression, the accuracy of the statements of structurally-logical construction of words.If these aspects are saved, all the information coming from the speaker will be perceived quickly and easily.The process is quite complicated conversational genre, the speaker must possess a variety of communicative goals.Public speaking is necessary to properly prepare for the speech, otherwise it may be too dry or vice versa uninhibited lyrics.
If the language is no automatism, then the speaker observed intermittent speech: words and syllables repeated, there is a long stop, always changing intonation, the rhythm gets off.
All these manifestations of wrong speech often reflect nesobrannost excitement at complication statements.During public appearances mental excitement must be concealed, and all symptoms skillfully suppressed speaker.Slurred speech, of course, seen a lot worse, "lost" the audience.Therefore rhetorical appeal - this is an important communication skills, which depends on the success of business communication.
