What is the secret of success hide some companies and divisions, and what is the reason for the failures of others?It turns out that the answer to this question is a management tool or a scientific model for the loud name "key success factors".It is widely used by corporations and businesses for 50 years.
little history
Brilliant top manager Ron Daniel has created a model of "key success factors" in 1961. With the help of science, he explained the mechanism of the success of companies and divisions.
What's this?
key success factors - a limited number of areas of activity in which the achievement of positive results guarantee the success of the company, department or individual competition.In the language of business, this is what you need to focus to be on the top of the stairs, when everyone else is at the bottom.
key success factors - a few areas where it should go without any glitches, to ensure the success of the company or the manager.This scope of work of the company, which should be paid special attention to the constant and, thus to achieve maximum results.
Features and examples
their key success factors of the company exist in every industry.Therefore, those who engaged in the development of strategies, the region should have a good understanding of industry or business in which it operates.
important component in the determination of the key success factors - the company's mission.It answers the question: how to reach the goals set in the mission?
Key success factors include a workflow management or personnel management.Neglect of a particular area is fraught with failure.
Today, the main key to success - to improve workflow, advanced technology.These include high productivity, quality assurance, low cost products.It is a powerful sales network, the strength of the brand, advertising and guarantees to buyers.In the service sector is the speed of their delivery, qualifications of staff, design.Finally, nothing happens without a strong team spirit, effective methodology making changes, a learning culture in the company, an effective system of vertical and horizontal communications.
Beyond theory
Key factors of success of the organization in practice can be applied as follows:
Step 1. Organize a "strategic session" - training.It brings together the company's managers, who have chosen leadership.
Step 2. These employees are considering writing and complete the following sentence: "For our company has been more successful than others, we should be able to do particularly well ...."Everyone thinks himself.You can also write the organization's mission.
Step 3. All gathered successive voiced their answers and they argue.All this is being recorded.
Step 4. The main part in the process of identifying key success factors - the selection of two or three compulsory moments.Quite often, people choose: hiring competent staff, understanding of customer needs.Of course, managers can understand, they want to cover all the most important aspects of the company.However, the essence of the key success factors in the ability to focus on the essentials.
To be more precise, focusing on a few key areas - no more than three, we achieve the best results.
In any business there are two or three which determine the success of the area.If your company has good results in these areas, but it is - mediocrity in everything else, you will still succeed.
Step 5. Finally, on the basis of the key success factors drawn some analysis.It includes all the strengths and weaknesses, opportunities and threats.
The analysis in the future should be the basis of a more detailed strategic planning.To be precise, all of this - the key success factors, compass directions when searching for strategic planning and, of course, the development of the company.They set a vector of change and release of funds.