Unfair competition - are actions that are aimed at the acquisition of certain advantages to a certain field of activity, which are prohibited by applicable law.It can cause loss of the company, which is suffering from this phenomenon, or cause damage to business reputation.
By this action applies to the monopolization of the market of the product, which also suffer from the enterprises operating in this market sector.
concept and forms of unfair competition clearly spelled out in the legislation.If on the concept mentioned above, it is now list the forms of unfair competition.Such, for example, include:
- ogovarivanie companies, spreading false information that could cause loss of a competitor;
- spread among consumers information on the date, place of manufacture, the properties of the goods, which is made by the victim;
- incorrect comparison of their goods with the goods of competitors, the protrusion of the advantages of non-existent;
- obtaining trade secrets and use it for their own purposes, the result of which is detrimental to competing companies;
- use of a trade brand name for their own purposes, such marking up the prevailing colors and style.
worth rightly noted that unfair competition is not widespread in all its forms, which are listed above.For example, a thriving campaign is not trying to create the image of their products, similar to rival firms.On the other hand, manufacturers are striving to create the appearance of their goods, which will be different from others, that consumers were looking for on the shelves of the product that stands out and gets into a gray mass.Thus, experiments were conducted among milk producers.The standard blue and white tones a year of years used in the design of dairy products.But with the addition of new, more brilliant colors milk sold much better.This is an example of fair competition, which does not affect the company, which did not try to modernize the packaging of its products.
Unfair competition today often is collusion with local authorities, which is obvious, however, it is virtually impossible to uncover.For example, local authorities often initiates endless inspections, bans and fines on companies that are competitors.The same "contract" background is now visible in the tenders.Two companies obviously agree on the conditions of the meeting and write contracts for their firms.Often it is quite difficult to catch.
rather complicated question of commercial secrets.Very often it is the concept of hypertrophic and treated him ... prices, which see thousands of people on the shelves near the goods.Look at them, you can, but you can not write them - for this is strictly monitored employees of supermarkets.
Unfair competition shall entail administrative liability.Most often the offending company impose fines, confiscate the goods, make amends, to give a refutation of information that does not correspond to reality.Most often cost preventive measures and stop misconduct.
Unfair competition is present in all countries of the world.However, the fight against it is carried out with varying degrees of success, so to speak of eradicating early.Most often affected by unfair competition, the company uses the measures to modernize their activities, which is quite a powerful incentive for further reforms.
