Event-Manager - a specialist who organizes activities in different companies.As a rule, the post demand in those companies, which is important for the presentation of its goods or services, and which require constant holding various meetings, promotions, business meetings, conventions and seminars.
Currently, referral marketing, has been organizing memorable events in the business community, is developing very rapidly.If before the event concerned only the promotion of a product or brand, today the concept of «event» is considered to be the most successful tool for positioning in the market.Various events are held today and for employees and customers, and partners.
Thus, the main requirement for candidates for the post of «Event-manager" - the competence of the organization:
- actions to promote a brand, product, service;
- business events for partners: round tables, conferences and meetings;
- internal events for employees: holidays, corporate forums, etc.
In many cases, for the above events management company draws special agencies, but often the specifics of these activities requires hiring of employees in the state.For example, if the company is actively engaged in marketing activities, ie promotion of a product or service, and the development and motivation of his own team.
We should not forget that the event, focuses attention on the company or product, it is very important, and his organization is extremely time-consuming and complicated work.So poorly organized event not only can not solve the problem, but also cause irreparable damage: damage to reputation, destroy the perception of a product or brand, entail financial losses.
whole process of the organization should be clearly monitored, and this applies to all stages: from concept to stage summing up the overall outcome.That is why the applicant must:
- professionally oriented event-market services;
- to be able to look for contractors to assist in all tasks;
- to be able to set goals, prepare terms of reference, prepare a work plan and budget activities;
- to be able to control the preparation and holding of events.
Event-manager should also have experience of two years of organizing events and other activities.Among other requirements, which are usually put forward candidates for the position:
- availability of presentation skills;
- communication skills;
- experience in project management;
- knowledge of the market;
- the ability to work on two or more projects simultaneously;
- the ability to set goals and objectives, describe them;
- ability to work in a team and outside the team;
- the ability to quickly find solutions to unusual situations, creative approach to business, and others.
Event-Manager: Acting
representative of the profession is to plan, organize, coordinate and monitor event-projects;attract contractors and manage their work, to assess and analyze the proposed ideas, concepts, scripts;develop and carry out tenders for the selection of providers of event services, that is event-agencies;evaluate the effectiveness of cooperation with various event-agencies and make proposals on improvement of their work;prepare a presentation of projects and final reports on them;conduct associated financial and legal documentation;to study the best international practices in this area and to apply them in their work.
For more information on the duties to be performed by event-manager contains a job description.It is available for a job.
