relatively recently begun to publish articles which set out the essence of one of the theories of the management company.This methodology created by the name of its discoverer is called "Overton Window."The theory adequately and convincingly describes how social and information management people and the whole of society, which in the last century used the Euro-Atlantic center of world power.The main purpose of such action is dehumanization, corruption, depersonalization and razchelovechivanie all social strata.
essence of the theory
«Overton Window" - what is this method?This is a political theory that describes the boundaries of ideas for the possible adoption of the community.The existing framework of opportunities and are a kind of window.
This theory points to the political viability of an idea.It turns out to conquer the minds of people it can not at the request of a statesman.Any idea would be approved by the company only if it falls into the "window".At the same time it will be in the list of those concepts, which at this point in time will be accepted by the people.Subsequently, these ideas will be able to adhere to the policy without fear of accusations of extremism or radicalism.The shift of the "windows" occur in the event of changes in public opinion and the adoption of a population policy.
story of
American sociologist Joseph Overton window of opportunity to implement immoral unacceptable phenomena studied and presented to public opinion in 1990. In this period, he served as vice president of the Center for Public Policy Mackinac Center.
«Overton Window" - what kind of an impact on public opinion?This is not brainwashing, but a more sophisticated technology.It effectively makes the system consistent application, as well as the fact zavualirovannost victim impact.
For example, humanity has already made gay subculture, and their right to adopt children, to marry and to promote their sexual orientation.At the same time there has been talk about what all this is the natural course of things.However, it is not so that we convincingly Joseph Overton in 1990. The author revealed the entire technology contributes to the destruction of public institutions, resulting in the legalization of immoral ideas.And in order to achieve the desired result, you must perform all five steps, going 5 "Overton Window."This company first starts to condemn any unacceptable for him the idea, moving it to the level appropriate, and then put up with a new piece of legislation, which will be enshrined right to exist until recently something unthinkable.
consider "Overton Window" as an example of cannibalism.Today, the idea of legalization of citizens' rights to eating each other completely unimaginable.Propaganda of this phenomenon to deploy at this time is simply impossible.Society certainly express protest this terrible act.However, if you start to use "Windows Overton," it will give to those who wish to promote this idea?According to the theory of the American sociologist, the solution of this problem at the moment is at the zero stage, which is called "Unthinkable."The idea can be implemented only after the completion of all stages of windows of opportunity.It works the way smoothly.
On this theory, which entangles people's minds with lies, popularly says Nikita Mikhalkov in his creative program "Besogon.""Overton Window" in his opinion, are often our TV screen, through which human consciousness can penetrate anything.
technology
American sociologist describes the steps to enable the society to bring absolutely any idea of legalization.Technology "Overton Window" is not offered by the author.He just described existing methods, the use of which leads to the desired result.In other words, Overton has provided the technology works, which in their effectiveness may exceed fusion discharge.
first stage
initial stage of such a theory as' Overton Window "- what is this stage, what purpose it pursues?To obtain the desired result in the first stage should be:
- eliminate the taboo on discussion of a phenomenon;
- make the idea has become widely known among the members of society;
- lead to a discussion of the events of everyday life;
- the idea to raise the status of an important universal themes.
To achieve this goal or that phenomenon is introduced into the information sector as a radical calling.This state of the ideas will attract the attention of society.
further discussion on natural gradually go into organized."Unthinkable" gradually move to "radical."Unbeknownst to society or that phenomenon, present in the area ban will unwind sources of information on any particular example.This will be put on the face of the good purpose - to find out whether such a terrible phenomenon, and why not do it?Then followed the conclusion that some people do so, and while they are happy.
It can "roll out" theory "Overton Window" cannibalism.In order to translate it from the unthinkable to the phenomenon of radical, you can collect ethnological Symposium considering a topic such as "Exotic Polynesian tribal rites."Here, scientists will speak in detail about the phenomenon of cannibalism, which will be the initial movement of the theory called "Overton Window."This step, which was outlined in the review of existing public opinion will change the irreconcilable attitude to positive.The first phase is achieved.Topic entered into circulation and destroyed the taboo on discussing it.
This theory in our country has its vivid examples."Overton Window" tried to move, asking the question in the media about the probability of delivery of Leningrad in order to avoid the death of many people, and provides a comparison with the Russian Olympic champion SS officer.These are typical cases of the first phase of this theory, when the theme is derived from the exclusion zone.If a company agrees to make such a move, the other steps it will take place automatically.Fortunately, the Russians did not discuss his proposed theme, considering them clearly blasphemous.
second stage
How then turns "Overton Window"?The theory considers the next stage of action as the transition from "radical" to "acceptable."Among the main objectives of this phase - the substitution of the previously taboo concepts in which society rejects earlier terms are translated in an emotionally neutral euphemisms.This sinful phenomenon changes its original meaning.It is given a name that gives a positive connotation.This provides information about a historical person or event affecting one way or another before an unacceptable phenomenon.Such actions are not justified, but still part of society instilled the idea that we all have sins.
about how to further develop the process to legalize cannibalism, you can also give examples."Overton Window" will continue to move to the continuation of citing scientists.This leads to the idea that someone who does not want to discuss this topic, does not extend to knowledge.It can be considered a bigot or hypocrite.Parallel to cannibalism should be given some elegant name.This point is very important for the legalization of unthinkable ideas.As a result of cannibalism no longer exists.There is, for example, anthropophagy.If this definition will soon be considered offensive, it was quickly replaced by another.
purpose of inventing new terms is a departure from the nature of the problem and its notation.The form breaks away from the word and its content, which deprives the ideological opponents of weighty arguments.
Along with the names in the game is created reference precedent.In light pulled mythological, historical, current, or just a fictional case, which must be legitimized.It will find as an indispensable "proof" that, in principle, possible to legalize cannibalism.For example, we can recall the legend of a mother who, to save their children from thirst, drunk with their own blood.And the ancient gods!They generally ate everyone.Romans considered a normal and natural phenomenon!Citing these arguments, the authors aim to present orgy of cannibalism criminal impunity.Let's even been a time in any particular historical moment.
third stage
Psychology "Overton Window" at this stage is aimed at:
- approval of the idea of nature and natural character of the phenomenon under discussion;
- elimination of the relationship to the subject as completely unacceptable.
At this point, the transition from "acceptable" to "reasonable".The problem, as previously whole is divided into a plurality of kinds.Some of them are terrible, and the second is quite acceptable and sweet.In this society presented a lot of different points of view on each of the types of problems that have expressed quite respectable its members.
At this stage of the movement, "Overton Window" against cannibalism can be presented simultaneously with the appearance in the media of such statements:
- antropofilov provoked;
- the desire to be a man-eater inherent in the nature of man;
- particularly the forbidden fruit is sweet, and so on. D.
In the public mind an artificial field.Normal people are not indifferent to the issue raised, immediately receive the status of radical haters.At the same time, journalists and scientists prove the whole of society that humanity throughout the history of its existence from time to time, feed each other, and that is quite normal.
fourth stage
The purpose of the step movement "Overton Window" - translation issues from the stage of "reasonable" to "popular".At this stage:
- spread information about mass phenomenon under discussion;
- embedded in the public consciousness the idea of the real presence of the problem;
- provides concrete examples from well-known people, does not cause rejection of the population.
Thus, the fourth stage of the creation of different popularity of the phenomenon.In the course of embarking statistics.Media give figures on the growing popularity of the idea while talking about the people who are involved in this phenomenon, and thus are attractive not only in behavior but also in appearance.
And what can be popularized cannibalism?Cannibalism massively introduced in talk shows and news.People will have their films in movies, in music videos and songs performed by singers.It is possible to apply and one of the ways to popularize, called "Look at the sides."The media reported belonging to cannibalism famous composer or director, and will be given information about finding millions of fellow cannibals in a psychiatric hospital.
At this stage the topic will come in the top and start samoproizvoditsya in politics polubiznese and so on. D. In order to meet the supporters of the legalization of this terrible idea, the criminals will be humanized.They are assigned a positive way, to find the desired traits.Such people may say that they are creative people, they have increased IQ and so on. D.
fifth stage
At this step there is a transfer problem of phase "popular" in the sphere of "political".When objectives are:
- transfer phenomena in the political mainstream;
- declaration of denial of the idea of human rights violations;
- introduction into the consciousness of people a negative attitude to the denial of the phenomenon.
Movement "Overton Window" at this stage it is possible as a result of numerous social surveys, resulting in the phenomenon will be interpreted as a socio-political one.In this earlier seemingly unacceptable idea begins to be included in the agenda the discussion of issues requiring political or legal settlement.At the same time the problem will be presented to the public as the need to protect "minority", which is under threat.
In the last phase of the movement "Overton Window" is preparing the legal framework.Society at this moment is already defeated.Only the most advanced part of the construction will resist a little into law quite recently unimaginable things.However, society in general has been broken, and according to their defeat.
consequences of technology
As a result of going through all five stages of the theory called "Overton Window" humanity is losing its inner harmony.Instead, people are only internal anguish and controversy.He who plants a given technology, does not aim to make everyone happy man.The movement of the "window" is performed to obtain the desired vector in the development of society.Users thus begin to lose touch with their culture and roots.They become vulnerable and stale.An example of this may be a high suicide rate, which is observed in developed countries.That is why we can say that all of the above - a real technology of destruction."Overton Window" deprives people of humanity, leading them to destruction.
Confrontation
resist the effects of false ideas can be a failure everywhere and always "normal".Only retaining their own individuality, we will not allow to give control of himself in the wrong hands.Do not get hit by massive manipulation of society will enable the customs, habits and culture of their ancestors that they should be carefully stored and protected.These eternal values will help preserve the individuality of each and every person.This does not necessarily have to follow the long-gone traditions.Suffice it to respect and maintain.And it is worth remembering that the technology described Overton, the easiest to use in a tolerant society where there are no ideals, there is no clear distinction between good and evil.
