Sales today - one of the most sought-after and well-paid jobs.However, many do not realize how hard can this work, drawing on knowledge of it from Hollywood movies, in which a well-dressed man casually conclude multimillion-dollar contracts, sitting in a luxurious restaurant.However, not everything is so rosy.Let us consider the basic responsibilities of sales manager.
first and most important - finding customers.It is carried out in different ways, "cold calls," when people just ring up a supply of goods corresponding to the profile of all the firms on the list in the phone book;placing advertisements travel to potential customers, sending messages on the Internet - in general, any means that can bring results.The problem is that 99% of such work usually takes wasted.Monitoring of competitors is also the responsibility of the sales manager.Only a person who knows under what conditions and at what cost of other firms sell their goods, which they held shares, to offer more favorable conditions.However, few customers to find - it is necessary to keep, so the further conduct of the transaction is also the responsibility of the sales manager.Professional of the business is not just a "Provisional Government" product, but also keep track of how the customer got it, whether there was satisfied, were there any problems.
Functional responsibilities sales manager:
1. The manager must know the characteristics and properties of the goods sold, and set plans, technology and best practices in sales.
2. To ensure the implementation of these plans, including those engaged in the organization and conduct of sales promotions.
3. Monthly sales make plans for subordinates.
4. To study the market and organize the information in order to optimize the performance of sales.
5. provide monthly chief progress report.
6. Establish contacts with potential customers and strengthen already formed business relationships.Ways to maintain a lot of contacts - for example, congratulates periodically call, interested in things, give small gifts, invite arranged by corporate parties.
7. The duties of sales manager enters counseling clients on the selected position and help in choosing a product.
8. Updating and constant updating of customer base.
It is often the manager is personally and concludes contracts for supplies and is responsible for delivering the goods.All the problems associated with the unloading, nedovozom, marriage, peresortom decide exactly it.Sales must regularly attend training courses to improve skills and develop their ability to communicate with people and sell goods.
Instructions sales manager depends on the specifics of the company and in different organizations is very different.At one point, he is only concerned with "cold calls" to another continuously travels in search of customers.This job is perfect for an energetic young people who love an active lifestyle and are able to communicate.Cons - work on percentages, payment of which depends on the plan.At default set by the leadership tasks manager often gets naked salary, which may be a half to two times less than the declared salary.
In addition, in today's business competition between firms is huge, especially if it is a small organization.For each client there is a real struggle, so managers have a hard time.And the customers, knowing the price, behave haughtily.So often during the same "cold calls" on workers can fall flow of battle.