on the pages of newspapers advertisement is often possible to see the phrase "required merchandiser", "will take on a job Merchandiser with a personal car can be a student of the correspondence department."But what lies behind this beautiful foreign word, and what functions will have to perform the employee know not all.
In some ways Merchandiser duties coincide with the duties of a sales representative.And he and the other is interested in increasing sales of their goods and, consequently, in the growth of profits.On the other hand, is more concerned with the trade representative deliveries, but the computation of products in the store - it merchandiser.
His duties on the one hand simple: you must make sure that his company's product was present in sufficient range and located on the shelves in the prescribed manner.But with this, it is most often a problem.Among the representatives of competing firms there is a real struggle for the best seats.Ensure that its product does not retract to the farthest corner of the bottom shelf, where it is unlikely to see the passing customer, it should merchandiser.His duties also consist in establishing friendly relations with the management and employees of the store, in carrying on their territory of promotions, tastings, design stands, control of shelf life products.
not prevent him the ability to drive and own a car, because the work Merchandiser associated with traveling.As a rule, one person should visit the stores in 10-15 day.Sometimes it is fixed for the district in the city, and sometimes a small town.
What else should do merchandiser?Duties of the employee are also in the monitoring of prices of goods-competitors.As a rule, it has to weekly or once every two weeks to hand over a report on competing firms: what goods are presented, at what prices, what stocks they hold.On the basis of his leadership decisions will be made to increase / decrease in prices for their products.It should also monitor the state of advertising equipment, for example, to replenish stocks of leaflets and monitor the correct operation and cleanliness of its exhibition stands firm.To ensure the presence of posters, banners, billboards, if they are damaged or without the employee must replace them with new ones.
What skills and personal qualities of a merchandiser?His duties are to work with the product and with the people, and therefore it must be sociable, to be able to clearly describe products both sellers and buyers.Merchandiser must be easy to navigate in the nomenclature of goods, to be considerate, responsible, conscientious and careful.No harm will be pleasant, likable appearance.
Generally, this post - just a step in the beginning of the career ladder.The man who for several years has successfully coped with the duties performed and delivered the plan may become a supervisor in which submission will be several merchandisers.Or become a sales representative - in this case it is very useful to all established contacts and communications.Job Merchandiser underemployment involves four to six hours a day.Number of visits superiors controls and checks to shop periodically arranges inspection.Typically, a flexible work schedule - you can visit the shops in the morning, and some - in the evening before closing.Employers usually require that the product was induced in order, and at what time it will be done - it does not matter.So what kind of work - great for students as full-time or part time.
