today buying organic foods is not only useful, but also fashionable.About ten years ago, residents of large cities have finally realized that the quality of which offer supermarkets and markets, it is not at the highest level.In a counterbalance to them began to appear small shops selling by these by village products.
In 2009 three enthusiasts - Alexander Mikhailov Vasily Palshin and Boris Akimov, also decided to support the farmers and created a unique project "Shop-Shop".Feedback from those who have time to visit the shops and restaurants, celebrate a special homely atmosphere.
natural and tasty
"support local farmers" - the motto of "Shop, Shop".Moscow - a metropolis, where there is anything you want.But at the same place where farmers offer fresh products can be counted on the fingers.Really near Moscow closed all farms?Of course not.Just at large stores no problems with suppliers, and make sense to cooperate with private farms, they do not see.
project "Shop, Shop", reviews of which will be presented in this review gives the opportunity not only to nearby farms, and entrepreneurs from all over Russia to offer its products to Muscovites.Meet suppliers of questionnaires on the official site.
about the dangers of sausage Much has been said, so many of us have abandoned their use.However, dogs with doctoral sausage can be no harmful additives, which proves Tatiana Eremkina - member of the cooperative "Shop, Shop".Reviews of products from meat and poultry produced in the village of Peter (Shchelkovo district, MO), surpass all expectations.For example, sausages from turkey is very I enjoy a small customers, as well a gammon or carbonade will have to taste the whole family.
Someone who lives in a co-op?
organizers of food-project "Bench-Shop" called his creation the cooperative.According to them, bringing people together in one big team can be an effective and mutually beneficial.The main participants of the cooperative are the following.
- Farmers.It is important that these people are engaged exclusively in the business that is focused on raising funds or finding a market.Only in this case, the product quality will not suffer.
- Buyers.Very soon, regular customers will be able to join the co-op and get certain privileges.
- Restaurants.Qualitative farm products are perfect for any coffee shop or restaurant.The cooperative, in turn, promises a stable supply, as well as its own profile on the official website, after all agree, ads are not redundant.
- Shops.In addition to excellent quality, shopping, cooperative members receive special wholesale prices.
- Suppliers ecoproduction in the project "Lavka-Lavka".Feedback from staff repeatedly noted the request of the customer related products.For example, the ladies will certainly be interested in natural cosmetics or ekoposuda, prepare food which is not only tasty, but also useful.
- Suppliers of fertilizers and feed.This collaboration gives us confidence as food for animals, as an entrepreneur, in turn, gets a few wholesalers.
- Suppliers of agricultural equipment.
home delivery
Fill the fridge with fresh goodies, without departing from the house, help online store "Shop, Shop".Reviews regular customers confirm the quality and excellent taste of rural products.
products displayed on the site are divided into two groups: the stock and pre-order.Detailed composition, date of manufacture, price, and information about the manufacturer listed on the labels of all, the buyer could ensure the naturalness of the ingredients used.
cost in Moscow is 300 rubles, and the purchase of 5,000 rubles goods brought free.
After registration of the order is online Online you must specify the day of delivery - this can only be Monday, Wednesday, Friday or Saturday.The fact is that the products are prepared individually for each customer, so that they can be in your refrigerator as much as fresh.
addition to the express delivery have the possibility of obtaining an order in one of the stores, "Shop-Shop":
- Petrovka, 21;
- Pomerantsev lane 3;
- Kutuzovskiy, 43;
- Chayanova, 12.
In addition, the official website of the cooperative have a list of table of orders placed in the partner institutions.
objective view
Despite the advantages of the use of natural products, there are also shortcomings in the work of the cooperative "Shop, Shop".Customer reviews say prices which is approximately 3-4 times higher than in hypermarkets.For example, two hundred grams of sour cream from Nina Kozlova cost 240 rubles a pound of pork barbecue from Vladimir and Julia Krotov - 1260 rubles, and 300 grams of milk sausages from Tatiana Eremkina - 382 rubles.It turns out, to completely move to the natural products, to the family budget is necessary to lay the a fairly round sum.
sour milk - another drawback of suppliers of "Shop, Shop".Feedback from staff confirm the validity of complaints about improper quality of the drink (660 rubles per liter).Sometimes customers bought 2 or 3 liters, and then scratching their heads over what to do with so many spoiled product.Organizers of the cooperative assure that farmers sell milk only fresh, but the dishes or changing temperatures can greatly accelerate the process of leaven.The only way out - stock up recipes using sour milk, some of which are presented on the site of the cooperative "Shop, Shop".
restaurant in Petrovka
enjoy authentic Russian cuisine today can not in every metropolitan institution.Food project Akimov Palshina and Mikhailov is famous not only tasty and nourishing food, but also a unique atmosphere.
According to the permanent guests of the restaurant, the menu is no different variety.Breakfast includes traditional egg dishes, several kinds of cereals and pancakes.Hot appetizers presented pies (with venison and potatoes with herbs), pike and bull burger burger.Main dishes will be pleased with gourmets heart deer, steak from pork, fillets of murmansk cod or triple quail.
A detailed menu and prices is available on the official website, but an order to plan in advance, we do not recommend.List dishes is corrected every day in accordance with arrive products.
Visit the restaurant "Shop-Shop" at Petrovka will be of considerable interest primarily to foreigners and children.The first will appreciate the native Russian dumplings, cheese cakes and pies, and young guests will spend time with benefits in the nursery or during cooking classes.
lessons for kids are not only delicious, but also informative.During the class students will learn why one meal is useful, and the other is injurious to health, on the origin of ingredients and other interesting subtleties.After the master class budding chefs happy to treat parents and show a small performance.
The project team restaurant "Lavka-Lavka" (Moscow) also works on departure.Original breakfasts and lunches, culinary lessons can be to spend in the summer on nature or to organize a a real a picnic.
Lunch in the cafe "Shop, Shop"
Reviews cafe, located on the territory of the factory "Arma", highly praised farm dinner, which takes place on weekdays (except Mondays) from 14 to 16 hours.As you might guess, it is a popular alternative to a business lunch.
cost of lunch, consisting of first and second courses, 400 rubles.Reservation required, the form of which is on the site food project "Shop, Shop", but if you want your home-cooked food delivered to the office at the appointed time.
own shop
popularity of "Shop, Shop" reviews and opinions of the patrons of the food in the restaurant was the catalyst for opening your own shop, headed by Maxim Syrnikova and his professional team.
Vintage family recipes and products of from the Russian of farmers - here the main the secret of success own shop of cooperative society "Lavka-Lavka".Anyone can buy here:
- homemade fruit drinks and juices;
- dumplings and khinkali;
- mutton sausages and vegetable cutlets.
list of dishes is constantly updated, and the wishes of the grateful customers play in this process, not the last role.In addition, as part of his own shop in the sample portions are added to the online store order "Shop, Shop".Reviews most customers approve of this practice.Fly in the ointment
fair to say that not all residents of Moscow and St. Petersburg are enthusiastic about such projects.It is difficult to believe that the farmers belonging to the cooperative "Shop, Shop" does not use harmful feed or fertilizer.
Negative adds quality and individual products: sour cream is too liquid or soured milk.Leaders of the food project ready to return money for goods that did not like the buyer.
professional opinion
One of the culinary bloggers - Alexander Ilyin, in principle, does not recognize the concept of "ekoeda."According to him, the adjective "organic", "eco-friendly" or "farm" in our country do not mean anything, and the owners of small farms just pour animals antibiotics to accelerate growth.At the same time due to the set-top boxes "eco" and "bio" price increases by 3-4 times.
In addition, Internet-market is increasingly possible to see the words "not available".Some customers complained that the absence of most of the products have already found out the day of delivery.And it taste like not much different from the "shop".
Several supermarkets "Shop, Shop" have their own garden and sold vegetables with it.It's great if you do not take into account the location of the institutions of the cooperative.Agree, the center of a capital megacity never differed a good ecological situation, but a natural manure is for processing and fertilizers is unlikely is used.In this case, what kind of benefits do you mean?
Decide for yourself
We have tried to objectively to convey pluses and minuses of the acclaimed of the project.More than five years have passed since the opening of the cooperative, but the unanimous opinion among residents of the two capitals has not happened.In the web have quite a few have user reviews "for" and "against the", but trust or not to trust to farmers at the head of with mister Akimov - to solve to must every man for himself.
only way - to make at least one order to assess the quality of products and make their own idea of fashion design.
